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Industrial Supply Trends

Industrial Supply Trends

In Collaboration with ISA

Market Insights

Better Industrial Sales through Better Sales Coaching

March 15, 2024 by David Gordon Leave a Comment

Better HVACR Sales Requires Better Coaching

Field level sales management is one of the most challenging roles in the industry, and, in many cases, one of the least effective roles in distributors. Why you ask? Because the people who are placed in these roles typically are: It does not mean they are “bad”. They are trying to succeed, and many eventually do. The challenge, however, is how can they better manage … [Read more...] about Better Industrial Sales through Better Sales Coaching

Making AI Real Intelligence

March 11, 2024 by David Gordon Leave a Comment

AI Automated Interactions Automated Analytics

AI has been all the rage since ChatGPT was unveiled. Not only is it the talk of every conversation relating to technology, price management, operational improvement, customer service, marketing and more, it has also powered the construction market with the explosion of data centers, advanced chip manufacturing, and, of course, the stock market. But, it’s impact to date is … [Read more...] about Making AI Real Intelligence

Part 1 – How manufacturers are re-examining their Industrial distribution channel strategy for 2024

November 23, 2023 by John Gunderson Leave a Comment

Leading manufacturers are always preparing for and examining their Industrial distribution channel for adjustments in 2024. Get yourself prepared for the coming manufacturer-manufacturer rep- distributor realignment games to come. Future-focused manufacturers have been re-examining their channel strategy for the past few years. As business slows, they will step up communication … [Read more...] about Part 1 – How manufacturers are re-examining their Industrial distribution channel strategy for 2024

Today, it takes more than your Account Managers to drive Industrial sales and profitability

November 21, 2023 by John Gunderson Leave a Comment

The past few months I have had the opportunity to spend a lot of face-to-face time with distribution leadership teams working with them on their go-to-market sales plans. I have some advice and counsel to share. If you are just refreshing your 2010 belly-to-belly selling playbook, I would recommend you consider some slight adjustments for 2025. Your end customer is short on … [Read more...] about Today, it takes more than your Account Managers to drive Industrial sales and profitability

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