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Industrial Supply Trends

Industrial Supply Trends

In Collaboration with ISA

Reps

ISA ELCC Program Interview – Leadership for the Industrial Channel

June 3, 2025 by John Gunderson Leave a Comment

ELCC Program ISA

At ISA 25, I had the opportunity to meet with a number of Industrial leaders involved in ISA programs. I was struck by the enthusiasm from members of the Industrial Supply Association's Emerging Leaders Channel Certification Program (ELCC) and thought it would be great to start interviewing channel leaders involved in the program. Kayla Jane McLaughlin from Surpless, Dunn … [Read more...] about ISA ELCC Program Interview – Leadership for the Industrial Channel

Building on the skills of your Inside Sales Staff

April 14, 2025 by John Gunderson 2 Comments

The role and responsibilities of the Inside Sales team are evolving and changing faster than any role in the Industrial Channel. The distributor inside sales team usually has the most direct contact and interaction with industrial end customers. Our friend Frank Hurtte | LinkedIn from River Heights Consulting is one of the leading Industrial and Electrical Channel voices on … [Read more...] about Building on the skills of your Inside Sales Staff

Prokeep Helps Capture the Text and Turn it Into Dollars

November 4, 2024 by David Gordon Leave a Comment

Capture the Text Prokeep

As distributors seek cost-effective ways to improve customer experience, improve productivity and have a cost-effective sales tool, while doing all of these digitally, Industrial Trends is pleased to welcome our newest partner, Prokeep. Prokeep offers a unique solution to distributors, which can also cost-effectively and easily be used by manufacturer representatives, which … [Read more...] about Prokeep Helps Capture the Text and Turn it Into Dollars

CRM helps Reps and Manufacturers Succeed

May 18, 2024 by David Gordon Leave a Comment

CRM RepFabric

CRM data sharing between independent manufacturer reps and manufacturers is a tricky, and touchy, issue. One of a rep's value propositions is local market knowledge as well as account / opportunity knowledge. No salesperson likes to let their "boss" know everything they know, but times have changed. The value in information sharing is significant and can help close sales … [Read more...] about CRM helps Reps and Manufacturers Succeed

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