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Industrial Supply Trends

Industrial Supply Trends

In Collaboration with ISA

John Gunderson

Part 2- How manufacturers can re-examine their Industrial distribution channel strategy for 2024

December 6, 2023 by John Gunderson 2 Comments

Part 2 of our series on how leading manufacturers are preparing for and examining their Industrial distribution channel for adjustments in 2024. Get yourself prepared for the coming manufacturer-manufacturer rep- distributor realignment games to come. Future-focused manufacturers have been re-examining their channel strategy for the past few years. As business slows, they will … [Read more...] about Part 2- How manufacturers can re-examine their Industrial distribution channel strategy for 2024

Part 1 – How manufacturers are re-examining their Industrial distribution channel strategy for 2024

November 23, 2023 by John Gunderson Leave a Comment

Leading manufacturers are always preparing for and examining their Industrial distribution channel for adjustments in 2024. Get yourself prepared for the coming manufacturer-manufacturer rep- distributor realignment games to come. Future-focused manufacturers have been re-examining their channel strategy for the past few years. As business slows, they will step up communication … [Read more...] about Part 1 – How manufacturers are re-examining their Industrial distribution channel strategy for 2024

Today, it takes more than your Account Managers to drive Industrial sales and profitability

November 21, 2023 by John Gunderson Leave a Comment

The past few months I have had the opportunity to spend a lot of face-to-face time with distribution leadership teams working with them on their go-to-market sales plans. I have some advice and counsel to share. If you are just refreshing your 2010 belly-to-belly selling playbook, I would recommend you consider some slight adjustments for 2025. Your end customer is short on … [Read more...] about Today, it takes more than your Account Managers to drive Industrial sales and profitability

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