Over the holidays I was contemplating writing a “10 Trends” type of article. You know, the type where you theorize what will occur in the coming year and talk about how companies can generate growth and profitability in the new year. And then I starting thinking “why”? I mean, enough has probably been talked about industry challenges. No one has the crystal ball regarding the … [Read more...] about 9 Ideas for Profitable Growth in 2024
Insights
What do your customers value the most from you?
Lately I’ve been thinking about “value”. Not necessarily from a financial / pricing / cost viewpoint but from a “what does your customer value THE MOST from you?” You may ask why I’m thinking about this? It relates to customer satisfaction, customer experience, value proposition, customer retention, lead generation, account penetration and potentially profitability … [Read more...] about What do your customers value the most from you?
Part 2- How manufacturers can re-examine their Industrial distribution channel strategy for 2024
Part 2 of our series on how leading manufacturers are preparing for and examining their Industrial distribution channel for adjustments in 2024. Get yourself prepared for the coming manufacturer-manufacturer rep- distributor realignment games to come. Future-focused manufacturers have been re-examining their channel strategy for the past few years. As business slows, they will … [Read more...] about Part 2- How manufacturers can re-examine their Industrial distribution channel strategy for 2024
Part 1 – How manufacturers are re-examining their Industrial distribution channel strategy for 2024
Leading manufacturers are always preparing for and examining their Industrial distribution channel for adjustments in 2024. Get yourself prepared for the coming manufacturer-manufacturer rep- distributor realignment games to come. Future-focused manufacturers have been re-examining their channel strategy for the past few years. As business slows, they will step up communication … [Read more...] about Part 1 – How manufacturers are re-examining their Industrial distribution channel strategy for 2024
Today, it takes more than your Account Managers to drive Industrial sales and profitability
The past few months I have had the opportunity to spend a lot of face-to-face time with distribution leadership teams working with them on their go-to-market sales plans. I have some advice and counsel to share. If you are just refreshing your 2010 belly-to-belly selling playbook, I would recommend you consider some slight adjustments for 2025. Your end customer is short on … [Read more...] about Today, it takes more than your Account Managers to drive Industrial sales and profitability
